10$/month to use it?? Terrible idea...

The new interface is great, modern and easy to use. But to charge us 10$/month to get access to all colors? Wrong. There is a basic version where you get access to maybe 5 or 10% of the first color chips of each book, which means it is completely USELESS. If I was asked a one time payment of 5 or 10$, yeah why not. Its useful but when you have the physical books around why pay monthly for something you just have to get up and use for free ? Terrible marketing idea. Are you in need of cash flow Pantone ? Do you really need to anger your devoted users like that?

leonsimard about PANTONE Studio, v3.0.0